One example of true value of Korea is Hangul. There are no records in history of a king who made a language system for the benefit of the common people except in Korea. As the King launched forth into making a language system directly, the purpose of Hangul was clear. Therefore, its usefulness cannot be compared with other languages. For example, as Chinese characters are representative ideograms, each has a meaning and those who use Chinese to communicate have to memorize all of them. However, Hangul is easy to learn and be communicated as it is a set of phonograms.Hangul is a true alphabet o

Do you notice anything in the picture? The word “Love”is hidden. It is a kind of Hangul art. The Artist bends and stretches letters and makes the letters like a painting. Hangul is only recorded when and how to make and its’ principle has basis on science. Applications for Hangul are divided into two parts: excellence and beauty.ExcellenceAn example for use of excellence is a license plate. Cars are divided in standard of license plate like kinds and use. The number of cars has increased sharply as technology has been developed. When the number reaches its limit, Hangul will be a solution. For

Emotional marketing is a kind of promotion or advertisement that strengthens the relationships between brands and customers by attracting customers’ feeling and sensibility. We experience many kinds of emotional marketing ubiquitously.Most of Koreans know that Orion’s Choco Pie is the representative snack of Korea. Moreover, Orion’s Choco Pie is well known as the origin of emotional marketing in Korea. The company, “Orion” started advertisement of Choco Pie emphasizing Korean sentiment “Jeong”, which is same as affection in English. Though it was made in 1974, its advertisement started long af

As you know, the word “Technopark” is formed from the word “technology” and “park”. A technopark refers to an industrial and technological complex where personal, material, and technological resources, which are often scattered to businesses, academic institutions, research facilities, and governments, are gathered into a single place. It also means a collection of land, buildings, and facilities that are provided by businesses, universities, research labs, and local and central governments. Governments support technoparks as base institutions for nurturing local industries by forming organic

On May 4, there was a grand ceremony for commemorating the restoration of Sungnyemun Gate, the top national treasure of Korea, which was mostly destroyed by a fire in 2008. In the ceremony, numerous celebrities were invited, and a myriad of citizens also came to Sungnyemun Gate in order to celebrate the return of a precious cultural asset. The newly restored Sungnyemun Gate is not only almost the same as the previous one in appearance, but also more complete because some parts, destroyed in the Japanese colonial era, were also restored with stronger materials. How could it be possible? In orde

The word “Creativity” is increasingly used in society. We can easily hear the word “creativity” everywhere as the significance of it is growing bigger and bigger. Some people say that creativity is the key to success. However, some of them do not know the exact meaning of creativity. The Postech Times cover creativity in multiple ways. The first article compares creativity in the arts and science. The second shows the viewpoint of creativity in “Korea Science and ICT Conference 2013” in Coex, Seoul, during from May 21 to 22. The last one is about patents. The fruit of creativity is related to

As new administration launches, Korea proposed new economic paradigm, the Creative Economy, then Ministry of Science, ICT and Future Planning (MSIP) was established. The creative economy is more advanced form of innovation economy. It is defined as an economy where creativity becomes more important than effort, and thus innovation becomes easier. So, the gist of the creative economy is, to support raising venture business in which individuals realize their creativity. Hence, MSIP hosted “Korea Science and ICT Conference 2013” in Coex, Seoul, during May 21st to 22nd treating the subjects RISE:

Patent, which is a representative of intellectual property right (IPR), aims to open a technology to the public and give the inventor exclusive rights. Thus, an intellectual property office (IP office) is a place that various ideas get into, and also where these ideas are evaluated by the standards of creativity. Let’s take a look at the standards of creativity in evaluating patents, and some examples of creative inventions.There are two standards of creative inventions, “novelty” and “inventive step.” If an applied idea has a novelty, it means the idea is new and not has been accepted as a pa

The idea of “thanks” is a major concern in Pohang City. Pohang City calls itself “The City of Thanks” promotes “Thanks Sharing Movements” to cultivate a culture of gratitude and hope. Its aim is to share hope, communication, thanks, and good deeds, and therefore build a beloved administration and joyful workplace.The Thanks Sharing Movements started in Mar., 2012. Various campaigns have been planned to create happy environments in the workplaces of Pohang City Hall. For example, educations of thankful mind and workshops for public officials have been organized. Also, staffs have participated i

Around us, we can see some students who are thankful for various support from POSTECH. At the same time, we can see some other students who seem to have dissatisfactions with their heavy workload. We would like to pose the question, “Do Postechians have a culture of thankfulness?”There’s a survey result that can help answer the question. POSTECH was ranked second in the research about university students’ satisfaction by Korea Joonang Daily and the full service research house, Research & Research (R&R). The research was carried out from Mar. 20 to Apr. 11 by interviewing 100 students of each u

It takes only 0.3 seconds to express gratitude for someone who did something helpful or beneficial; therefore, people, without much thinking, tend to do this just for the sake of courtesy and think nothing of it. However, according to psychologists and famous books written recently, gratitude is more powerful than most people had thought before.saying “Thank You” is more than just good manners.Deborah Norville, in her book ?hank You Power? introduces several real-life stories of people around her and demonstrates how important gratitude is in our lives. Being a reporter of a famous TV show, De

On Apr. 18, the President of Korea National University of Art, Park Jongwon, was invited to POSTECH to give special lectures. Embracing the lecture that KNUA President Park gave, The Postech Times asked him how art and science affect each other. His response is as below.Techne“In the Greek period, there was the word Techne, which embraced medicine, rhetoric, technology, math, art, and science. Science and art had passed the middle age and renaissance period together, but suddenly science steeply developed. After the Industrial Revolution, science has lead daily life, and art has kept a critica

You may agree that everything around us has science in it. The same is true of clothing. From molecular structure of fibers to special performances of functional clothing, we can easily find science and technology in clothes.The clothing science has developed in many ways; environment-friendly production, functional textile, smart purchasing process, etc. From among these, functional textile is definitely the major strand of development. Moreover, many kinds of functional textiles are invented by mimicking the structure and function of biological systems. Let’s look out some remarkable functio

As if it tried to be a faithful student of Sun Tzu who taught that deception was the best military strategy, North Korea has deceived the world entirely by developing and securing the nuclear weapon secretly for the last thirty years or so. Now, after three times of nuclear test, it claims that it is a bona fide nuclear power, and therefore deserves due international status from and to be treated as such, especially by the United States. North Korea introduced the rise of a “second nuclear age” in Asia, thereby endangering international peace and security. Even China, the mother country of Sun

As if it tried to be a faithful student of Sun Tzu who taught that deception was the best military strategy, North Korea has deceived the world entirely by developing and securing the nuclear weapon secretly for the last thirty years or so. Now, after three times of nuclear test, it claims that it is a bona fide nuclear power, and therefore deserves due international status from and to be treated as such, especially by the United States. North Korea introduced the rise of a “second nuclear age” in Asia, thereby endangering international peace and security. Even China, the mother country of Sun

As if it tried to be a faithful student of Sun Tzu who taught that deception was the best military strategy, North Korea has deceived the world entirely by developing and securing the nuclear weapon secretly for the last thirty years or so. Now, after three times of nuclear test, it claims that it is a bona fide nuclear power, and therefore deserves due international status from and to be treated as such, especially by the United States. North Korea introduced the rise of a “second nuclear age” in Asia, thereby endangering international peace and security. Even China, the mother country of Sun

ALPHA (Active Leaders of POSTECH Honor Association) was founded by Educational Affairs and Records last year. The objective of ALPHA is cultivating people of talent who contribute to human society and creating unique culture of POSTECH based on honor, service, and leadership. However, it created a great sensation because of the conditions of application including GPA and decision to specifying the name of its members in diploma. The necessity of ALPHAActually, if ALPHA was organized only for volunteer service and leadership, similar organizations would already exist such as “Gachibaewoom” that

Do you have a secret that you want to share, but anonymously? POSTECH’s Post Secrets was created on Dec.14 in 2012, as a Facebook page, for just that purpose. It is a haven to heal the shattered hearts of Postechians, a place of proclamation to reveal unknown facts, and a counseling office to receive other people’s advice.POSTECH is a very small society compared to other universities, consisting of approximately 300 undergraduates for each grade. In a place where almost everyone knows each other, it is feasible for one? secret to travel across the whole student body; thus, it is common for stu

Every Sunday at 11 P.M., seeing people lie down on the bed and toy with their mobile phone is common nowadays. The thing they are looking forward to is the webtoon, ‘The Tower of God’. This webtoon is so famous that a new word was coined from the character of this. The golden age of the webtoon is upon us.The word “Webtoon” is the neologism combined ‘Web’ and ‘Cartoon,’ that means comic strip distributed via the internet. Webtoonists publish their webtoon weekly on a major portal site such as NAVER or Daum and readers look forward to that day of the week. At first the genre was limited to roma

A social networking service (SNS) is an online service, platform, or site that focuses on facilitating the building of social networks or social relations among people who, for example, share interests, activities, backgrounds, or real-life connections. An SNS consists of a representation of each user, his/her social links, and a variety of additional services. SNSs have been developed and expanded upon simple communication. The new era of SNS has come. Below are a few SNSs you may not be aware of. Mironi“Mironi enhances your music experience by sharing inspiration with friends.” Mironi is a m